Jeff Previte, Director of content and instruction at Bluleadz, also told me a idea on how their company stands out when pitching journalists: Links must be connected to the content at hand; with good anchor text, which is helpful for serps to grasp the context from the links. A Linkable https://mni.wikipedia.org/wiki/File:Sports_Betting_at_a_Las_Vegas_Casino.jpg#:~:text=max889